Barry
Donnelly

I’m a digital content and communications designer working across social, campaign, brand and motion content for public, commercial and cultural sectors.

My work covers the full campaign: strategy, content planning, asset production and performance analysis, across both organic and commercial work. Most of my work has been in mission-driven and institutional settings such as higher education, EU-funded projects and community organisations, and more recently agency work across property, healthcare, construction, retail, tech and professional services. That mix spans building inside established brand frameworks and developing visual systems from scratch, and working to commercial constraints as well as institutional ones.

The output ranges from graphic and motion design, short-form video and infographics to full campaign rollouts across platforms, supported by research, audience targeting and performance reporting.

I have a background in fine art and art history, with postgraduate qualifications in Digital Arts and Humanities and Digital Marketing.